Our team has been so inspired by the number of supporters fundraising for Thorn on Facebook. The best part is, Facebook does not charge nonprofits a fee for fundraising on their platform, so every dollar donated goes directly to supporting our mission. This year, Facebook is partnering with PayPal on Giving Tuesday to match donations up to $7 million.
Here’s how you can join in rallying your community to defend kids from sexual abuse.
Step 1: Open Facebook & navigate to our page
Visit Thorn’s Facebook page, then click on “Fundraisers” on the top bar.
Step 2: Click the “Raise Money” button
This creates a shareable fundraiser that you’ll soon customize with a title, a goal amount, and an end date.
Step 3: Personalize it!
Remember, your friends and family will be interested in the cause, but they are primarily interested in you. Add your own text to let them know why you are fundraising for Thorn. Share why Thorn’s mission is meaningful to you and how donating to your fundraiser will help defend kids from sexual abuse. Finally, fill in your goal amount.
Step 4: Customize the photo
Facebook will automatically load in images from Thorn’s Facebook page, choose the photo that resonates the most with you. Once you’ve selected the photo, click “Done.” You’ll have the option to reposition or crop it so it fits just right on your page.
Step 5: Go live and kick things off!
Select “Create” to publish your fundraiser and share it to your Facebook timeline. Nobody likes to be first. It’s always a good idea to kick off your fundraiser by making the first contribution. Potential supporters will know that you are serious about the issue.
Step 6: Spread the word
Give your fundraiser a little momentum by reaching out to your “inner circle” directly on their Facebook profile or via a DM, text message, or phone call. A personal message asking for their support will go a long way.
Keep the momentum going and get the rest of your friends involved! Click “invite” or “share” at the top of your fundraising page to reach out to our friends and family directly. As your end date approaches, be persistent in posting your fundraiser to your profile and make sure to keep your community updated on your progress.
Looking for another way to fundraise besides Facebook? Create a fundraiser through our website.